Pringles - Grand Slam Campaign (Australia & NEW ZEALAND)
A sports player on TV gets distracted by the irresistible crunch of Pringles Original, breaking the fourth wall, as a viewer at home playfully tests the power of the iconic snack.
For the Pringles campaign, produced by Tristeps Studios and Ogilvy, a focused sports player on TV is irresistibly distracted by the crunch of Pringles Original. Breaking the fourth wall, the player looks out as the camera pans to reveal a viewer on the couch moving the Pringles can. This playful video embodies the campaign’s message: “So Good, It’s Hard To Focus,” showcasing the snack’s universal appeal across Australia and New Zealand.
Featuring Mila stuck in a dilemma on prioritising the sports game or the Pringles' Bottle on the table, because it’s just So Good, It’s Hard To Focus.
Client: Pringles Global
Talent: Reiss Kershi and Mila T
[Agency Team]
Agency: Ogilvy Singapore
[Production Team]
Production House: Tristeps Studios
Executive Producer: Henry Chua
Director: Aloysius Ong
Assistant Director: Henry Chua
Photographer: James Lum
Producer: Siti Aisyah
Director of Photography: Donovan Wan
1st Cam Assist: Syakir Bahrin
2nd Cam Assist: Hao Zhe
Gaffer: James Lum
Grip: Jun Yuan, Wesley Neil Dragon
PA: Larine
DIT: Kor Yee Wan
Art Director / Food Stylist: Melanie Leong
Art Assist: Amandy Tan
Food Assist: Raizan Ong
HMUA: Hana Leong
Wardrobe: Amandy Tan
[Post-production Team]
Editor: Kor Yee Wan & Terence Sia
Colour Grading: Terence Sia